Six German content creators are exploring Northern Ireland and Donegal, as guests of Tourism Ireland and Wolters Rundreisen (German tour operator). With a combined reach of around 700,000 followers, the digital creators will share highlights of their trip to inspire their travel-enthusiast followers on Instagram and TikTok.
The group’s itinerary includes Game of Thrones Studio Tour, Titanic Belfast and Erne Water Taxi. Along the Causeway Coastal Route, the group will explore Dunluce Castle, Giant’s Causeway, Carrick-a-Rede Rope Bridge and Mussenden Temple. The visit continues in Derry-Londonderry, with a street art tour of the city, a visit to the Walled City Brewery and a bespoke longboard adventure with Far and Wild. In Donegal, the content creators will experience part of the Wild Atlantic Way – visiting Malin Head and Sliabh Liag – and enjoy some time with the alpacas at the Wild Alpaca Way.
Nadine Lehmann, Tourism Ireland’s Manager Germany, said: “We’re delighted to join forces with one of our key German travel partners, Wolters Rundreisen, to invite this group of influential content creators on a fact-finding visit to Northern Ireland and Donegal. We look forward to seeing the content they create and share, highlighting some of our ‘must-see’ locations and experiences to inspire their German followers to put Northern Ireland and Donegal at the top of their holiday wish list for 2025.”
